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Strawberries in Short Supply

Demand on strawberries is exceeding supply. There has been steady rain in the growing regions of California (Salinas, Watsonville, Santa Maria and Oxnard) since last Tuesday. Forecast for this week shows continued rainfall in many of these regions. The affect is severe. Grower/shippers are done for the year in Salinas and Watsonville. They are still evaluating Santa Maria but the outlook is not good; likely done there as well. Supply of fresh strawberries will be very, very short until January 2020. We ask that you do not advance your inventory positions as quality will be suspect and the berries won’t last long. Please consult with your Bix representative in regard to the situation and perhaps consider alternatives to strawberries on your menus for the short term. Thank you for your patience during this strawberry market alert.

BIX Produce Voice of the Customer Questionnaire EXTENDED

At BIX Produce, we are continuously seeking ways to improve our products, services and operations to enhance our relationship with you as our customer. In doing so we have developed a brief Voice of our Customer questionnaire to collect your input on what we are doing well and how we can improve. So far we have received great feedback, but we want to make sure everyone has a chance to make their voices heard. In doing so, the questionnaire will NOW be open through Friday, December 13. We appreciate you and value your feedback. We are listening. Thank you in advance. Please go to to take the 10-minute survey. Again, thank you!